Optimize images for search engines

shahadat118

Why optimize images on a website?
There are two main reasons why image optimization can be an incentive for the positioning of a web page :

Reduce website loading time and thus improve the user experience .
Increase visits from image search engines (example: Google Images).


How to optimize images
Optimizing images for search engines is quite simple. We are going to indicate the steps you must follow to improve the positioning of your website thanks to images:

Image file name
It is important, regardless of the origin of the image, to Mexico Mobile Number List create a file name that is descriptive and includes the main keyword, separating the words with hyphens. This will help search engines correctly interpret the topic of the image and relate it to that of the page to which it belongs.

What you should not do is leave the file names of cameras or image banks, such as “DSCIMG.jpg”. If we had an online clothing store, a good name for a file could be: “blue-sports-shirt.jpg”.

This can apply to all downloadable files and documents that are uploaded to a website.

Size, format and weight of the images
There is nothing written about the size of the images. The important thing: that they are displayed correctly on all (or most) devices. For visualization purposes, it is not good to use very small images, but it is not good to use them that are too large either.
Large images take longer to load, which can cause the website to load more slowly. Something that will not only influence the user experience, since Google also takes into account the loading time of websites and can influence the positioning.



Regarding the format of the images, there are three most used:

Once the file has been uploaded to the website or blog, we must optimize the title ( title ) and the alternative text ( alt ):

Title : describes the image, a keyword must be included and it must not be too long. We can view it by leaving the mouse over the image.
Alt – Describe the image with a keyword. This text is displayed when the browser cannot display or interpret the image content.
Image Sitemap
To inform Google of the images and visual elements that a web page uses, an image sitemap can be created.
This sitemap is similar to a normal sitemap, but only includes images. Once created, you can upload to the Google Search Console property.