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Target one campaign in one area. Different keywords will appear in those locations, and keywords that are more relevant to your ad and landing page will result in a higher Ad Quality Score and lower CPC. By grouping campaigns by location, you can better tailor ad extensions to the recipient and add information with the exact store address. Persona If you want to reach a specific audience, target one campaign or one ad group to that audience.
Find people interested in your products and send them a personalized message. In this case, you can create your own groups of new recipients using custom segments and target them with a display campaign promoting a specific type of Algeria WhatsApp Number cosmetics. For example, you can target ads for moisturizing creams for mature women to a group based on demographic data, i.e. women aged . You can also allocate a segment of women aged interested in ecology to one campaign and target each group with display ads promoting various sets of natural and organic cosmetics. Don't forget about remarketing, thanks to which you can target your ads to people who have already been to your website and viewed your products. Such users have most likely already started the purchasing process and are looking for information about the product.
Come back to them with a personalized message or a discount on your purchases. Divide your users based on the product categories they viewed and how active they were on your pages. Place one list per ad group in your campaign and analyze the results. Remarketing Reserved PRO TIP: Don't forget about the brand campaign. This is a search campaign targeted at terms related to your brand, thanks to which you can be sure that your store will be displayed for these queries. In particular, if the name of your store is associated with a different, more informative slogan. Although this is not a strictly permitted practice, other .
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